If You Do Nothing Else in Your Follow Up, Do This
As with any form of sales, follow up is absolutely the most critical element. While it’s important to have variety in our follow up methods – there’s one that stands above the rest, and is also the most effective at connecting with people.
We must use the phone in our follow up, especially texting.
Texting is the most effective, efficient, and scalable follow up...
Voicemail Drops: Are They the Silver Bullets for Higher Closing Rates?
As we scale our investing businesses, automation has to become a crucial part of our operations, especially on the lead generation and marketing front. One of the most effective ways to scale our lead generation is through the use of voicemail drops.
On a lower level of business, we can get by with just calling people, but this is unsustainable as we grow. Voicemail drops...
3 Keys To Building A Team You Actually Trust
As you grow your business, it becomes critical to build a team around you that allows you to focus on the most productive use of your time. For this, we need to bring in the right kind of talent and if we want to hire and retain the best people, there are certain pieces that need to be in place first.
Without these pieces, it’s hard for the people we hire to succeed and...
Why You Don’t Need More Leads
If you’re an active real estate investor looking for a way to scale, your first thought is to invest in more lead lists, and turn onto the next marketing channel. If you have a database or CRM, you don’t necessarily need more leads; there’s a ton of business already available to you that you can tap into.
The truth is, many investors drop the ball when it comes to lead...
The Most Efficient and Cost-Effective Source for Warm Leads
Real estate investors have their pick of multiple lead sources, channels and ways to get in contact with homeowners, but when it comes to finding motivated leads, not all are created equal.
If we want a business that will give us freedom, financial abundance and long-term steady results, direct mail should be in our arsenal. The reality is, direct mail will always be king....
Why We Can’t Scale If We Are The Bottleneck
Most of us get into this business because we want freedom and abundance.
Unfortunately, it’s common to find ourselves on a hamster wheel and having to work so much we think we don’t have the capacity to scale. In order to truly have the freedom we seek, scaling is critical.
While scaling looks different to different investors, the goal is the same. It’s to stop being our...
The 80/20 Rule: What We Can Learn From Unsuccessful Investors
The 80/20 rule dictates that 80% of our results in business come from 20% of what we do. Unsuccessful investors find themselves spending too much time on tasks that don’t truly drive growth.
The more dialed in we get, the more effective we become at spending our time on high-value tasks and activities. In a real estate business, there are certain activities that require our...
5 Simple Steps To Scale
Whether you’re going from investing on the side to full-time, or you want to grow your investing business; it’s impossible for your business to progress without scaling it.
Scaling means different things to different people, but in this industry, it’s ultimately about making things run more efficiently and building leverage into our operations. Scaling is how we can...
Creating Opportunity in the Post-COVID-19 World w/Jay Conner
The whole world is undergoing unprecedented changes in the wake of COVID-19, and the real estate industry is certainly feeling the immediate effects. In light of such enormous changes, it might seem unwise to continue implementing our prior strategies.
We can use this time to reconsider and shift our systems, while staying active and engaged. There are actually still...
How to Get Out of the DIY Trap
One of the biggest lies we’ve been taught as entrepreneurs is we need to save money by doing everything ourselves. However, the do-it-yourself option is also a trap.
Is there ever a good reason to do everything ourselves? How can we justify making hires early in our journeys as business owners?
To have successful businesses, we have to think like business owners and...
Building Your 10X Follow Up Team
It’s a proven fact that the agents and investors who are successful right now in real estate have their follow up system and team in place. That includes a highly functioning group that assists in different roles within the follow up process.
Having the intention for outreach is just the first step.
If our goal is to generate more profits, increase revenue and...
Replay Episode: How to Build Massive Leverage with Jeff Cohn
A lot of factors go into scaling a business effectively and putting the pieces in place that make expansion and results inevitable. Having a team is important, but it can’t be just any team.
It has to be a team that understands leverage and executes on it in various areas of the business. In real estate investing, we talk about leveraging other people’s money, we also...